In a significant move to enhance consumer purchase flexibility, Santander’s buy now, pay later (BNPL) platform, Zinia, has been selected by Apple to provide installment payment plans for customers in Germany. This collaboration allows Apple customers to spread the cost of their purchases over several months, both online and in person.
Flexible Payment Options
Zinia will enable customers purchasing Apple products to defer payments by splitting the total amount into manageable installments of 3, 6, 12, 18, 24, or 36 months. Additionally, customers can opt to defer the payment for 30 days after the shipment (for online purchases) or pick-up in-store. As part of this launch, customers financing their iPhone purchases through Zinia can choose interest-free installments of either 12 or 24 months.
Simple and Secure Transactions
To complete a transaction, customers only need to provide their phone number and date of birth, confirm the reception of a security code, and follow a quick validation process by logging into their online banking within the Apple Store online. This streamlined process ensures a seamless and secure shopping experience for Apple customers.
Expanding Reach
Since its introduction to German consumers in 2022, Zinia has seen significant growth. Santander aims to build on this momentum by expanding the product to other European countries in the coming months, making it easier for more consumers to benefit from flexible payment options.
Strategic Partnership
The selection of Zinia by Apple marks a strategic partnership aimed at providing consumers with more purchasing power and flexibility. This collaboration is expected to drive growth for both Santander and Apple in the German market and beyond.
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